Migrating a SKU-Heavy B2B Dealer Portal from Kentico 13 to Xperience by Kentico

The challenge

The portal's architecture had become risky and slow under 40+ custom page types and 80+ widgets with deep interdependencies. ERP and CRM data sync relied on manual spreadsheets, causing stale pricing and inventory. New campaigns required 10–12 week development cycles, and dealer authentication was fragmented across the portal, Salesforce and ERP.

Our solution

• Three full rehearsal migrations on a non-production environment to validate content fidelity and redirect integrity.
• ASP.NET Core frontend with clean separation of domain logic, integration code and presentation layer.
• Headless commerce via Shopify Plus, integrated through Xperience's official connectors.
• Custom ERP REST API integration with scheduled tasks for contract pricing and live stock levels.
• Salesforce and Azure AD B2C SSO for a unified dealer identity.
• AIRA AI assistant enabled for editorial content drafting and multilingual translation.

Results

• Partner campaign cycles dropped from 10–12 weeks to 6–8 weeks.
• Catalog page load time improved from 3.1s to 2.0s.